SEARCH

You may have seen it in your newsfeed last summer but now you can read all about the inkjet investment decision at this large in-plant in the recently published case story, “HISD Adds Value with Inkjet Digital Color,” posted in the thINK resource center.  The largest school district in Texas and the 7th largest in the U.S. became the first in-plant to install a Canon Océ VarioPrint i300 sheet-fed inkjet press in July 2016. The investment made it possible to handle the short-run and fast turnaround times while also bringing affordable printing to the school district in a centralized location, enabling teachers to spend time creating lesson plans and working with their students rather than copying the materials themselves.   One of the greatest challenges of in-house printing operations serving K-12 school districts is the high volume of teacher requests for customized course materials at the start of the school year. According to InfoTrends’ research, 62% of education providers’ …

Hosted by Brad Simpson, the panel for this session represented a diverse set of inkjet customers, ranging from a 100 person print shop with a widely diverse customer set, to a large in-house printing group, to an expansive $600M+, 3,800 person print business.  The panelists described their motivations and goals for investment in inkjet printing, their planning process, and the resulting advantages they have experienced. Did you miss it? View the on-demand session now .  In this thINK panel discussion Christine Soward, Ron Goglia and Pat Foley describe what led them to inkjet, and how they evaluated and communicated the advantages for their investment.   Support for business growth was one key motivator for investment in inkjet.  “We chose inkjet because our business was growing, and we needed to be able to scale predictably,” explained Christine Soward of DMS ink, adding “It allows us to be scalable and compete against larger companies.”  One of Pat Foley’s Merrill facilities had a …

Gasch Printing - Inkjet Investment Paves Path to Growth Founded more than 30 years ago, Odenton, Md.-based Gasch Printing, along with seemingly every major print provider, has undergone major transitions as the industry evolved. Early in 1982, Doug and Linda Gasch started the company in their 100-sq.-ft. basement. For two decades, the shop operated with a handful of employees, a one-color duplicator and a homemade lamp to expose printing plates.  Understanding the need to adapt to the ever-evolving industry, the company’s forward-thinking leadership team – now under the guidance of Doug Gasch, Jr. – moved from an offset environment to a fully digital toner operation in 2002. Four years later, in 2006, the shop teamed up with BrightKey, a large warehouse and distribution company that wanted to partner with a print provider to cater to its publishing and association customers. That move has led to more than 10 years of sustained growth and has ushered in a new era for the company and …

Deborah Corn presented 5 ways to get in the customer’s door and stay there. This informative and entertaining session described how print buyers think, consider potential printing partners, and make decisions on who wins the business.  A variety of effective approaches were discussed, including what common errors to avoid, and real-life anecdotes on what worked. Deborah is especially gifted at eliciting questions and input from her audience, plus has a large customer and industry audience from which to draw current and relevant data. Did you miss it? View the recorded session .   Understanding the priorities of print buyers are critical to stand out from your competition in offering print services. But these priorities can be surprising, and may not match your approach to potential customers.   View the recorded session to hear the responses to these and other questions: Do you know what print buyers want? What do 100 senior level advertising and marketing buyers consider most …

Did you miss the PRISMAproduction panel discussion at thINK 2016?  Read a summary below and view the recorded session on the Resource Center of this website, under “Event Presentations.  Lisa Weese, Sr. Manager, Marketing, Product Marketing Bill LaRoss, Software Sales Manager Mark Moomjian, Solutions Engineering Advisor Jane Nerf, Sr. Product Marketing Specialist What IS PRISMAproduction?  What can it do for you?  Are you utilizing it to its fullest potential? When considering any workflow management software you need to consider the key business challenges and/or obstacles that are preventing your business from evolving. The challenges that many print service providers face today range from faster turnaround times and shorter run lengths, to increased job complexity and rendering.  They may also include pressure to generate new revenues from higher-margins, value-added services, or implementing streamlined workflows for greater efficiency and cost reduction.    This session …