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Blog Entry
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Spring Break came early for a select group of market analysts and industry publication reporters who gathered in Delray Beach, Florida two weeks ago to participate in Canon’s second annual Anniversary Event. The event offered an exclusive opportunity to learn about the growth and future of the various divisions of the company plus provided time for one-on-one in-depth discussions. Of particular interest for Production Printing Solutions customers were three significant announcements. The Designer’s Guide to Inkjet – Production inkjet has many speed, productivity, and flexibility advantages, but it is different than both offset and digital color toner devices. Rather than learning how to optimize work for production inkjet printers by trial and error, this “how to” guide provides the tips, tricks, and techniques you need to get the best results every time. Authored by inkjet industry experts Elizabeth Gooding and Mary Schilling, this educational resource will help print providers get …
News
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Canon, Inc., a wholly owned subsidiary of Canon U.S.A., Inc., today announced the formation of a community of Canon Production Print customers. Called thINK , the group will hold its first conference September 8-10, 2015 in New York, NY at Canon Expo. …
Blog Entry
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Canon will host an “Ask the Experts Roundtable” entitled “What’s Missing from Your Omni-Channel Marketing Strategy” on Oct 27th at 12:30 PM at the Direct Marketing Association Conference being held in San Diego, CA. The roundtable Group Leaders will be Elizabeth Gooding, President, Gooding Communications Group, and Sheri Jammallo, Corporate Enterprise Segment Marketing Manager, Canon. Both Elizabeth and Sheri will lead the group through a discussion you won’t want to miss. In this session you will learn: What’s Missing from Your Omni-Channel Marketing Strategy? When marketers compare the MROI of the various direct marketing channels they use the conversation tends to follow the lines of “digital versus traditional” or “online and offline” but rarely is it a true “omni-channel” discussion. One of the most overlooked channels is statement marketing, which is a critical anchor point in customer retention and cross-selling initiatives. With recent advances in full-color inkjet printing, …
Blog Entry
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Canon hosted 40 customers/prospects in a 2.5 day educational forum in Poing, Germany on May 13-15, 2014. The Drive Change Symposium was held during Océ’s Global Commercial Printing Business Days which is a world-wide event where over 1,000 attended in total this year. These customer events have always been a high-value vehicle to bring customers and executives together to develop strong partnerships, share information, and solidify Canon’s commitment to doing what’s right and best not only for the customer, but for the community at large. The Drive Change Symposium was no different. The sessions during this event focused on discussions and demonstrations around driving change in the attendees’ businesses and the markets they serve. Meanwhile, Océ’s customer experience center featured exclusive and highly sophisticated real life applications from Océ customers running live on the diverse portfolio being shown. Attendees were impressed by the wide selection of applications apt to raise …
Blog Entry
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The National Postal Policy Council (NPPC) is the trade association for large business users of letter mail, primarily in First Class. NPPC is committed to ensuring that a postal system to serve business mailers and the public comprehensively, effectively and efficiently be sustained. With the Postal Service under severe financial stress, NPPC is working with Congress, USPS and the Postal Regulatory Commission, as well as other postal stakeholders, to achieve a solution that will address the financial challenges. For more than twenty-five years the National Postal Policy Council has represented a distinguished group of the largest and most prestigious mailers in the country. During its nearly thirty years as a trade association, NPPC has addressed issues for the benefit of its members, the Postal Service and the users of the nation's mail system in general. Council members include representation from all the major mailers in the country to include (but not limited to) representation …