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The April 2022 Newsletter provides more insight into thINK Ahead 2022, highlights access to media resources on thINKForum, and reminds members to register for the upcoming thINK Academy LIVE classes.

Click here to read the newsletter.

Customers are conscious about the detrimental impact that print production processes can have on the environment, so it’s becoming more and more important for print service providers (PSPs) to position themselves as sustainable and environmentally sound. This document provides concrete examples of what some PSPs are doing to become more eco-friendly and sustainable, and these can serve as a pathway for your own initiatives.

MarkSYS is a fully integrated, technology-driven, Marketing and Communications company located in Rocklin, CA. The company was established in 2011 with an advanced multi-channel platform to provide clients a single point of access to upload, manage, and monitor all levels of their marketing and communication needs.

After the online event, Project Peacock: Postal, I sent a survey to the buyers that were in attendance to find out what was most important to them regarding direct mail. 

Here is the response from the 18 print buyer respondents from brands, agencies, and publishers:

Cloud-based software delivery, or Software as a Service (SaaS), has been predicted to become the preferred software delivery model for years. Keypoint Intelligence’s latest research indicates that it has already crossed that line, at least in Western Europe. This document explores some SaaS-related findings from our 2022 Western European Software Investment survey and how they are impacting the printing industry.