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• Meet the Board Members
• Sales Support: Getting Your Sales Team in Shape
• Starting and Ending on a High Note: Denise Spalding and Jennifer Eberle of HighNote
• Leveraging Partners: CSA Unified Partner Programs
• Maximize Your Membership

You can’t sell your print services if you’re not clear on the folks you want to sell to.

As a new year begins, print service providers (PSPs) are looking ahead to see exactly how print technology will evolve in the near future. Due to careful planning, many providers are in a position to take full advantage of these production improvement opportunities. However, since innovation is constantly occurring on multiple fronts, organizations may feel overwhelmed tracking every possible improvement that can add to their profit margins.

This is the first entry in a new thINK blog series on best marketing practices for print service providers, which will offer suggestions on how to establish, refine, and perfect a comprehensive marketing plan as a way to grow your customers, pages, revenue and profit.

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DMS ink is a minority and woman-owned certified business serving clients nationally. Our unique capabilities are sought by a wide range of businesses from healthcare, financial, retail, political, energy, automotive, non-profits, and many others that require full project management of design, material acquisitions, complex data programming, variable content, printing, fulfillment and mailing services.

Contact: Christine Soward, President/Owner, at 937-222-5056 or email christine.soward@dmsink.us.