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Today’s enterprise priorities are strongly propelled by improving customer experience (CX). According to recent research from InfoTrends, about 80% of enterprises have a CX strategy in place, but only 67% say they have the right technology to properly execute on it. CX involves of all parts of a business, from sales and marketing to operations and customer service. Businesses are challenged with taking a cohesive approach that unites individual engagements across the entire customer journey.

A.B. Data's focus is on delivering effective, timely direct mail campaigns, compliance documentation and statement & bill printing solutions for financial service institutions, insurance organizations, national nonprofits and major marketing organizations nation-wide
 

Contact: Katherine Versteegh, Senior Vice President at 414.963.7802 or email katherine.versteegh@abdata.com.

It’s hard to believe, but another year will soon be coming to an end. As 2018 draws to a close, you’re likely doing one of two things—focusing on meeting/exceeding your sales goals for the year or reflecting on why your goal has proven to be unreachable. For many firms, it isn’t the revenue growth goal that is unrealistic but that the process used to achieve the goal fails to deliver the desired results. We’re about to enter another new year, so this is the perfect time to rethink your strategy!

Embracing change, focusing on our customers, standardizing our processes, and investing in new technologies like inkjet have been a big part of our success here at PCI Group.

2018 marked the very first thINK Inkjet Innovation Awards, and this year’s ceremony certainly won’t be the last. We can’t wait to see the inspired projects and processes you come up with over the coming months, and we’re looking forward to celebrating even more creativity and thought leadership in 2019.