Blog

Join in the community forum! The thINK blog is a place for community member to share their opinions, best practices, successes, and challenges. Add your comments to the blogs published here or write a blog and we’ll post it for you.

Chris Kropac, President of PCI Group, Shares His Story

Submitted by c.kropac@pcigroup.com on October 16, 2018

Embracing change, focusing on our customers, standardizing our processes, and investing in new technologies like inkjet have been a big part of our success here at PCI Group.

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What It Takes to Win an Inkjet Innovation Award

Submitted by lperez-sierra on October 12, 2018

2018 marked the very first thINK Inkjet Innovation Awards, and this year’s ceremony certainly won’t be the last. We can’t wait to see the inspired projects and processes you come up with over the coming months, and we’re looking forward to celebrating even more creativity and thought leadership in 2019.

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Creating the Ideal Personalized Video

Submitted by cmcmahon on October 5, 2018

Personalized video marketing is an innovative strategy that can be used to engage consumers. Empowered by the digital revolution, organizations can, for the first time, reliably reach their consumer base with personalized video advertisements—whether they are delivered via smartphone, PC, laptop, tablet, or video game console. But it is important to remember that not all personalized video content is created equal—if it were, every company on the globe would be implementing it.

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Announcing the 2018 thINK Inkjet Innovation Award Winners

Submitted by bradzis on September 13, 2018

True inkjet innovators use the revolutionary technology of inkjet to transform their business, deliver results for customers, and shape our industry. For the first time at thINK 2018, the Inkjet Innovation Awards recognized the forward-thinking creativity of these leaders in our community, and I’m proud to again celebrate those winners here on thINKForum.com.

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Wow: A First-Timer's Experience at thINK 2018

Submitted by kkimerer on September 12, 2018

Last week I attended the thINK 2018 annual users conference in Florida at the beautiful Boca Raton Resort and Club. While there are many great conferences in and outside our industry, I have been to a handful of trade-events, shows, association and user group meetings, seeking out new ideas and knowledge - only to realize my time and investment missed the mark. What I learned as a first time thINK conference attendee and facilitator can be summed up in one word: “Wow.”

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