BLOG

Here’s how one production inkjet service provider found $100,000 in “easy money.”

Most print sales professionals understand how powerful a 1% price change is. ...

Did you know that there are an estimated 5.9 million Google searches per minute across the globe? That translates to roughly 3.1 trillion Google...

Never reduce your price without reducing your offering.

Production inkjet print providers face price pressure every day. A customer gets your quote for a...

Early in March of this year, the US Postal Service (USPS) signed an agreement with the Department of Government Efficiency (DOGE) in regard to...

I recently led a thINK Academy workshop on optimizing your web presence for search, and one of the topics we briefly touched on was...

In today’s dynamic communications landscape, in-plant printing operations are experiencing a quiet revolution. Once viewed primarily as internal service departments focused solely on producing...

Rising operating costs, talent shortages, and higher customer expectations are putting increased pressure on commercial printers. Meeting these challenges requires more than just strong...

I received an e-mail last week containing a video. It was from the Sales Representative where I bought my new car 18 months ago...

Achieving higher prices and defending them starts with one essential element: value.

If you’re struggling with pricing but your print quality is inconsistent, your...

I can make a room full of business owners change their minds about their pricing power with a simple game that takes two minutes...

When a customer tells you, “We went with another print provider because your price was too high,” what do you do?  Too many sellers...

Let's be honest… print isn't what it used to be. It's better!

In the past decade, we've seen inkjet technology evolve from a novelty...