MKTG Lab was developed to help new press owners promote their capabilities and accelerate sales. A collaboration between Canon Solutions America and the thINK Inkjet User Group, MKTG Lab gives you marketing tools, as well as access to additional professional services.
Here you’ll find a complete marketing kit for your VarioPrint i-series and i-series+ printing systems. You can download press-ready direct mail campaigns, a marketing how-to guide, templates, planning tools and more. Watch for new kits for other digital presses coming soon.
Through relationships with Trekk and Keypoint Intelligence/InfoTrends, MKTG Lab also gives press owners access to marketing, sales, and business planning services you can request and purchase through your Canon Solutions America sales rep.
- High-speed inkjet sales training
- Inkjet business strategy consulting
- Custom video development
- Outbound, inbound, and social media marketing programs
- Additional services like augmented reality experiences
- And more!