thINK Academy - 2023: Photo Applications Meet Inkjet
There are a number of forces creating opportunities in photo specialty applications. A big one is that over one trillion digital photos are taken annually by both consumers and professional photographers. While photos are stored on digital devices and shared on social media, they continue to be printed for brochures and magazines, personalized photo books, postcards, calendars, and other types of customized print products. The quality of inkjet combined with the demand for printed materials with photos creates a profitable opportunity for print service providers. This educational session will explore key opportunities and trends influencing photo applications; the role of high-end inkjet presses; and tools from Canon to help service providers capture the market.