Best Practices | Pro Tips for LinkedIn Marketing
LinkedIn is THE platform where all of your future business customers are, but it's difficult and costly to reach them. Join us as AJ Wilcox, LinkedIn marketing pro, shows you the tips, tricks, and strategies to getting high performance from LinkedIn.
- Who should and shouldn't advertise on LinkedIn
- Basic organic strategies for getting free reach on the network
- The pros and cons of each of the different ad formats
- The different types of targeting available and which you should focus on
- Which types of calls to action (CTAs) work on LinkedIn
- Tips for creating performant ads